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On the other hand, there's Huawei that went with Advanced and Simple mode: https://www.youtube.com/watch?v=RcalxGyLE1w

And for aging parents, the simple mode works fantastically!



The downside of a simple mode is that it locks the user in and prevents them from discovering what "advanced" stuff their device can do; so essentially they're wasting money by having a 1k$ supercomputer in the pocket and intentionally it dumbing down to Nokia 3310 levels.




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