Yes, they did. George Martin was an arranger, not a co-writer. Max Martin is a co-writer.
If you gave Lennon and McCartney a couple of guitars, a few days of studio time, a good mood, and no other help you'd probably get a hit. Or at least an interesting song.
If you gave Taylor Swift the same you'd get a demo, maybe. You might get an unassisted hit, but the odds are much lower.
Charli XCX - even more so. Give her a laptop and microphone and some plugins and no producer, and I doubt you'd get much.
Not to say that what she and Dua Lipa do is easy. But they're fundamentally performers and brands for a music production operation.
Creative agency isn't a binary. It's on a spectrum. Some people have very little. Some have a lot. Some have taste that defines the product, even though they're mostly curating other people's work.
Michael Jackson was notorious for this. He was a phenomenal dancer, an ok vocalist, not much of a practical musician. But he had a strong sense of what he wanted, and he had a theatricality that pulled the whole thing together.
Charli XCX is a version of that. I don't think her appeal is as strong or as universal, and I doubt she has as much agency as Jackson did. But it's the same idea - shape, curate, perform.
If you gave Lennon and McCartney a couple of guitars, a few days of studio time, a good mood, and no other help you'd probably get a hit. Or at least an interesting song.
If you gave Taylor Swift the same you'd get a demo, maybe. You might get an unassisted hit, but the odds are much lower.
Charli XCX - even more so. Give her a laptop and microphone and some plugins and no producer, and I doubt you'd get much.
Not to say that what she and Dua Lipa do is easy. But they're fundamentally performers and brands for a music production operation.
Creative agency isn't a binary. It's on a spectrum. Some people have very little. Some have a lot. Some have taste that defines the product, even though they're mostly curating other people's work.
Michael Jackson was notorious for this. He was a phenomenal dancer, an ok vocalist, not much of a practical musician. But he had a strong sense of what he wanted, and he had a theatricality that pulled the whole thing together.
Charli XCX is a version of that. I don't think her appeal is as strong or as universal, and I doubt she has as much agency as Jackson did. But it's the same idea - shape, curate, perform.