As the article points out, there is a safety cost from over-regulation. The impact on air quality from not allowing the new technology quickly enough is very real.
There's a safety cost for getting things sold before they're proven to be safe.
Don't get me wrong, I want air quality to improve. But I don't want shit products or snake oil to be produced which would only make air quality worse.
Instead of blaming regulation: blame businesses that don't want to demonstrate the positive benefits of their product and want to hide the negative affects.