A social advocacy platform for small and medium sized B2B businesses.
LinkedIn is more or less the only social platform for B2B social selling and smaller firms could benefit from their posts getting a bit more augmented and coordinated engagement. So we’re building a solution for a marketing manager to request advocates (employees, partners, others) to engage or reshare (tweaked in their own voice if they want) their content.
Not world altering but shockingly underserved market. With few players who raised money and therefore have to price expensively, whereas as a bootstrapped side-hustle we can offer it in a flat-fee way that doesn’t “penalize” growth by charging per-user or for inactive users.
(Pre-launch [https://www.sevenbaton.com] would welcome feedback from marketing folks)