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I feel like I'm hitting this now. Just turned 39.

I'm very good in my niche, but businesses just want 'answer to question'. I can provide 'answer to question while also making sure the answer-generating process is fully reproducible, data limitations are addressed and made visible, uncertainty has been calculated and is included in the answer'.

Not every question needs that!

Most people are willing to pay for Ikea furniture, not hand-crafted artisanal pieces. Ikea is good enough.



I must say that I have never thought about that before but that's the reality of the tech market. Many people I talk to, who are outside the tech, can't comprehend this at all - they all assume the same - the more experience and knowledge you have, the more competitive and therefore highly sought out you become. Not true at all.




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