Tracking-based Ad targeting is blip in the history of advertising and goes against previous decades of "common sense" in advertising that the best ads cast the widest net and catch the eye of people you (and they) don't even know are potential targets.
I hope this current fad dies and people return to that older marketing "common sense". Over-targeting is bad for consumers and bad for advertisers, the only people truly benefiting seem to be Google and Meta.
Advertising works much better when there is no privacy.