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What percentage of your target customers are going to have low end devices? And what is their estimated value compared to people who upgrade their tech (like most people with money would)?

Is it a problem or are those people simply not worth serving?



Gamedev quantified this. The answer is: many more then you think.

And sure, they’re not worth serving, as long as you’re not worth their money. Meanwhile a competitor will.

Don’t be fooled by the browsers. Most products aren’t browsers. And if you don’t snap up the long tail, someone else will.




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