I think he's saying that Tesla is always mentioned if something happens to one of their cars, but other brands don't get the same treatment. For example a headline about a Tesla exploding would be "Tesla car explodes!", while for any other brand it would be "Electric car explodes!".
I don't have any love for Tesla but I do notice that whenever something happens with one news outlets put the fact that it was a Tesla front and center, while with other brands usually not.
