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There's a misunderstanding. I may have miscommunicated.

I'm advocating for understanding your business, not for prematurely building things.

If you're in the extremely rare class of businesses trying to build something on the scale of FB or YouTube where that sort of massive scaling is intrinsic to your mission then yes, you need to start thinking about those problems early.

For everybody else, yeah, absolutely focus on product and getting to 100 or 1000 or 100K or whatever users first.



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