I haven't paid attention to what Google, Amazon, etc. are doing, nor do I particularly care.
NATO, EU, Switzerland and a few others are not trying to hold Russians accountable. They are trying to hit the Russian economy strong and hard to demonstrate that Putin's Russia cannot afford a war against the West. That's after Putin and his representatives articulated several times and in no uncertain terms the threat of a nuclear attack against the West.
Are people going to suffer for it? Absolutely. That's the definition of a war, even if it the West has chosen to use money to wage it, rather than deploying soldiers.
Is it worth it? Time will tell, I suppose.
All I can tell you is that in the past week, I have spent time role-playing/strategizing the entire situation with friends (that's how I evacuate stress, YMMV) and, based on the information I have at hand, I would have done the same if I was playing the West.
I misunderstood, ethics aside why would you think this is a good strategy? From the cases I remember sanctions are making thing worse, are there any examples of sanctions working out as 'intended'?
Examples of an economic blockade hurting economically a military power?
I would need to double-check, but I'd be surprised if it didn't hurt Napoleon's army, as well as Hitler's and Mussolini's, for instance. I remember that one of the reasons for which the Allies won WWII is that towards the end of the war, the Wehrmacht had considerable difficulties finding fuel for their panzers and logistics and had insufficient ammo for extended fights.
NATO, EU, Switzerland and a few others are not trying to hold Russians accountable. They are trying to hit the Russian economy strong and hard to demonstrate that Putin's Russia cannot afford a war against the West. That's after Putin and his representatives articulated several times and in no uncertain terms the threat of a nuclear attack against the West.
Are people going to suffer for it? Absolutely. That's the definition of a war, even if it the West has chosen to use money to wage it, rather than deploying soldiers.
Is it worth it? Time will tell, I suppose.
All I can tell you is that in the past week, I have spent time role-playing/strategizing the entire situation with friends (that's how I evacuate stress, YMMV) and, based on the information I have at hand, I would have done the same if I was playing the West.