The problem doesn't seem that related to trademarks to me. These app delivery platforms are impersonating companies, not selling their own products under someone else's brand. The food comes from where they claim it did. The issue with impersonation is that customers who got worse experience (cold food, long delivery, etc.) end up blaming the restaurant for it, even though the restaurant had nothing to do with it.
How is trading under the cover of someone else’s mark not a trademark issue? If I’m representing myself as selling “TeMPOral Pizza” for delivery, the fact that I’m actually delivering pizza made at the TeMPOral Pizza Shop isn’t entire cover.
If I opened up a shop in the mall with giant lit white Apple logos, the fact that I sold genuine Apple product inside would not absolve me of trademark infringement.
(Trademark violations are more than just counterfeit items.)
