> Who else can charge 30% on every sale just because?
Every physical product retailer charges > 30%. This is what I'm suggesting is the confusion point. If an app developer sells an app for $0.99, then the dev gets $0.66 per transaction. If a physical product producer sells something with an MSRP of $0.99, the retailer will be purchasing the item at a wholesale price of closer to 50% of the MSRP (if not a higher percentage) leaving at max $0.50 per item. This shows how much easier the software dev has it.
Every physical product retailer charges > 30%. This is what I'm suggesting is the confusion point. If an app developer sells an app for $0.99, then the dev gets $0.66 per transaction. If a physical product producer sells something with an MSRP of $0.99, the retailer will be purchasing the item at a wholesale price of closer to 50% of the MSRP (if not a higher percentage) leaving at max $0.50 per item. This shows how much easier the software dev has it.