Blockchain is a game changer in that regard. Micropayments we just not economically feasible to this point because of the high fixed costs to settle and process payments. I.e if I want to sell an article for 50cts with PayPal, PayPal would take 30 cts. Blockchain enables much cheaper processing. We at Satoshipay (https://satoshipay.io/) have built such a solution for Publishers and just announced our first big partnership with Europe's leading digital publisher, Axel Springer (https://medium.com/@SatoshiPay/satoshipay-and-axel-springer-...)