Naah, I can totally see that happen. Ideas are the proverbial dime a dozen, getting them to a profitable stage involves a lot of effort that has very little to do with the core idea and a lot to do with attracting an audience, establishing cash flow, marketing, ... basically, running a business.

Someone who's intrinsically motivated to run a business only needs an idea. Someone who's intrinsically motivated by the idea only needs to run a business.

Neither is easy. Which is why plenty of businesses fail.

Of course, folks who have neither business sense nor killer ideas but still want to start a business face a very uphill challenge.