Apparently, you have never been the target of hate speech. I mean as an organization or platform, hate speech is gonna cause serious damage. You can't just tell individuals in your community or organization to ignore it. For example, in my country Myanmar,we just got free speech. But now we are dealing with hate speech which actually lead to hate crimes. The spread of religious hate speech causes one community of people to set fire/ kill another community of people. You can't just ignore hate speech.

Target the violence, not the speech. Perhaps it is a cultural thing. Being an American, we have a bit of a libertarian underpinning to our culture, so maybe it is different.

You use the term "hate speech" as if it is a definite thing, but the phrase is nebulous and can very easily be used to target expressions of an undesired ideology in the case that the authorities have an agenda to push (e.g. certain religious authorities may target another religion's evangelization efforts as hate speech; communists might target people trying to spread Western values of free enterprise; etc.).