Apple under Jobs showed polished deliverables to customers. Without him, Apple demoed prototypes more, talked about plans and fields they worked on more and tried to pumped up confidence by giving out information more. It's been like this for a few years. Not a short time in the tech world.
They did regroup and formed a new foundation that is quite strong. Positioning at product and service for privacy alone has no competitors in the near future. And they have everything needed to make customers believe in them (on the other hand, do customers really have other quality and trustworthy alternatives?).
The best product after Jobs from Apple, to me, is AirPods. That's the only product makes me amazed and satisfied.
I'm actually a big fan of Apple's approach on making product and an iOS developer myself.
Right. They only managed a pathetic trippling in market cap since he died and have only dominated a single new industry (they're now the biggest watch company in the world by revenue, just from watches). How disappointing.
Ok, what then, Technology? None of the other handset makers are even close. 3D face recognition, computational photography, augmented reality, health, CPUs, security, privacy,display and build quality, App ecosystem. They're ahead of the pack across the board. The new multitasking, drag-and-drop and inter-app communications stuff in iOS 11 is so far ahead of Android it's almost cheating.
I would love to see a double-blind RSI study where they randomly assigned different people different keyboards with different amounts of travel, etc.
I think it's fair to say that typing style can be worse than the keyboard, but I also suspect that a keyboard where you "never have to even lift your fingers" causes more RSI than one that requires more activity.
Less activity means weaker muscles, and our muscles evolved for a wide range of movements. Reduced movement is generally less healthy in the long run, but feels easier in the short run.