I do enjoy my wine, especially South African wines. This blog's news letter focuses on South African wines and other wine related topics. https://thewinedream.wine/

I built a similar service. The benefits include; 1. Custom domain , 2. unique email addresses, 3. don't have to be a Apple user.

https://mailphantom.io

I used abine and then created my own, because I wanted it simple, and their offering got a bit bloated with those other services.

Yes, they do employ a quite holistic view on online privacy; requiring you to put a lot of trust in them. I did not intend to diminish the value of your service.

No not at all silly, I want to get to this as well.

No I do not keep any emails, and a valid concern for sure.

I mean I do not have an easy way to show anyone. But I have thought about how to deal with such a request, and my thinking was to have a video call with someone and show. For the moment that is how I would solve that. Not ideal but ¯\_(ツ)_/¯

The only way to relieve yourself of the burden of proof is by never having the actual emails of anybody. Would it be possible to offer your service under that constraint? That would be extremely cool!

> I hide my email address by using Fastmail which supports wildcard user

Yes this service is not a new thing, and people come up with different ways to solve this problem.

> FYI, after years of running this experiment I’ve found that vendors don’t tend to share their email address lists.

I pretty much agree with you. But it happens, and I do feel better knowing even if they do, I needn't worry :)

Firefox relay cannot reply and you only get a hand full of email addresses.

But probably enough for most people :)

This is something I made and can be played with :)

Full disclosure, I did a Show HN some time ago(https://news.ycombinator.com/item?id=23131035)

It worked, some of my friends were using it, but I never really improved on it although it was always in the back of my mind to do so at some point. So December 2020 seemed like a good time to do this.

I completely rebuilt it, but again, did not really expect that there will come much of it, it is really just for myself. It seemed that the problem I was solving was really just a problem that I had.

But then Apple announced their Hide My Email (albeit just on Apple devices) service at WWDC 21. I was like: "Hey, if Apple thinks there is something here, maybe other people would start thinking about it too."

I want to continue building on this; I've had some ideas (browser extensions, Mobile, business plan, etc. etc.) that I want to implement sooner rather than later. There is a small fee for using the service and I believe that there may now be some people, non-Apple or otherwise users, who would start to see the value of this and be willing to pay for this service.

I have not tried Apple's Hide My Email, but I think what makes Mailphantom different is that:

1. You can reply to an email; and 2. You can also add your own custom domain which only you will have access to

congrats on your lanch? do you mind me asking how much is your MRR?

I never intended to make profit from this.

But the fact that Apple thinks email privacy is important, made me think there may be something here.

I am sure this does not answer your question, but hope that helps with some context.